About Rich Habets

Educated by many and mostly through living life full out, Rich started out his working life as a management consultant and founded his company when he saw the enormous power of world class coaching.

Rich has spent his entire career solving complex problems through the power of coaching. He has significantly increased the personal performance of over 6000 clients in more than 20 countries worldwide. Rich has dealt with virtually every type of business scenario, mind set, perspective and issue.

I loved playing games and writing code on my Commodore 64

6000 people in 25 countries and 4 continents touched, moved and inspired.

Rich’s outstanding reputation is built on drive , insight, and an ability to deliver, with an emphasis on straight forward communication, and fun. Clients come through personal recommendation and stay for the service that’s tailored to them.




Born March 5th, 1974 in Heerlen, The Netherlands Raised by loving parents, grew up as a rebel.


Bachelor of Science from Hogeschool Zuyd and started working as an insecure consultant.


Switched from IT consultancy to Management Consultancy. Got my introduction into the world of coaching, when I got my own coach.


Took on the role of head of technology at a department of an investment bank, while studying NLP.


Quit my corporate job, made a big shift in my personal circumstances and founded my own Management Consulting firm: Insight Inc was born.


I was invited to speak to 500 professional which made me shift into higher gear in my career. Started coaching and training teams, executives and professionals.


Got married to Diana, raising 3 kids


Designed a culture by design program for a Fortune 100 company. Training thousands of people and mentoring other internal coached in the company. Repeated this at 2 other companies in that same year.


Successfully transitioned all training and coaching programs to an online training format.


Published my first major book: Opportunity Screams.

What I've learned

State of Mind is the number 1 untapped competitive advantage in business.

We don’t act on what happens to us,
we act on how something or someone occurs to us.

Every person had the ability to achieve what they are committed to achieve

We can (and have to) re-invent ourselves every day.

We all have the power to create whatever we want.